Mobile Web

Over the past few years, mobile web usage has considerably increased to the point that web developers and designers can no longer afford to ignore it. In many countries, the shift is being fueled by faster mobile broadband connections and cheaper data service.

More users are accessing the web from more places on more devices than ever before. What does this mean for web designers and site owners? It means that in every project we do, we must have a mobile strategy.

Mobile Web

Your strategy will differ depending on what type of project you’re working on, but make no mistake, you do need some kind of strategy for how your website (or your client’s website) functions in the mobile space. Whether you’re designing a site that is mostly static or a content-driven news site, or an interactive web application, it’s best to look at your mobile website user experience.

Here are a few advices to use when creating a mobile website:

  1. Define Your Need for a Mobile Site
  2. Consider the Business Objectives
  3. Practice Responsive Web Design
  4. Simplicity Is Design
  5. Single-Column Layouts Usually Work Best
  6. Vertical Hierarchy: Think in Collapsible Terms
  7. Go From “Clickable” to “Tappable”
  8. Provide Interaction Feedback

Prepare your brand or business for the mobile web.

Here are some great video resources from the book, The Bootstrapper’s Guide to the Mobile Web; and hosted by the book’s author, Deltina Hay.

Topics covered include:

  • What is the Mobile Web
  • Why you need a Mobile Website
  • Mobile Website Solutions
  • Mobile Website Issues
  • An Introduction to Mobile Apps
  • Mobile App Solutions
  • Mobile App Issues
  • Other Mobile Marketing Tactics

The Bootstrapper’s Guide to the Mobile Web – published by Quill Driver Books – can be found wherever print books or e-books are sold and at

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